At Performance Lighting, we are committed to supporting our customers in the electrical wholesale industry by offering a series of informative webinars throughout the year. Whether you’re looking to learn about the latest lighting technologies, understand key industry terms, or discover strategies to boost sales for your lighting business, our webinars provide valuable insights tailored to your needs. Best of all, they are completely free and come with comprehensive notes for easy reference. With a wide range of topics to choose from, our webinars are designed to help you stay ahead in the competitive lighting market.
Driving website sales & traffic - an industry webinar for B2B wholesalers
Join our free 45-minute webinar designed specifically for independent electrical wholesalers looking to transform their websites into powerful sales tools. Whether you’re in retail or selling through an e-commerce platform, this session will show you how to drive more traffic, engage your customers, and ultimately sell more products online.
In this webinar, we’ll cover 8 key steps to maximise your website potential. You’ll learn how to:
1. Optimise for local search to capture customers in your area.
2. Use targeted keywords to rank higher on Google.
3. Enhance your website’s loading speed for better user experience and SEO.
4. Leverage content marketing to increase site visibility.
5. Improve mobile-friendliness to cater to all typs of customers.
6. Build quality backlinks to improve authority and rankings.
7. Streamline product pages for better conversion.
8. Analyse website performance using SEO tools and analytics.
9) Make your products look more appealing, so you can sell more!
This webinar is ideal for business owners who want to make their website work harder for them, driving growth and boosting sales.
Don’t miss this opportunity to learn practical tips from industry experts. Register now for free!
Lumens versus Watts - an industry webinar for B2B lighting customers
Welcome to Lumens versus Watts – an industry webinar for B2B lighting customers! Join us on Wed Oct 18 2024 at 11:00 AM BST for an enlightening online event where we will dive into the debate of lumens vs watts in the lighting industry. Learn about the importance of lumens in measuring brightness and how it differs from watts. This webinar is perfect for B2B lighting customers looking to make informed decisions about their lighting needs. Don’t miss out on this illuminating opportunity!
During the webinar, you will learn about:
- The primary difference between lumens and watts when it comes to lighting.
- Why are lumens more important than watts when choosing LED lighting.
- How the efficiency of LED lighting compares to traditional lighting in terms of lumens per watt
- Why two LED bulbs with the same wattage might have different lumen outputs
- How understanding lumens can help in selecting the right brightness for a specific room or space
- The role that lumens play in assessing the energy efficiency of LED lighting
- How consumers can use lumens and watts together to find the best LED lighting options
A copy of the recorded webinar will also be sent to everyone after the session.
There will also be plenty of time for questions.
Registration is easy, just click the link to book your FREE place.
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